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The Design of Everyday Things

Donald A. Norman
Retail Price (not our price): $16.95
ISBN: 0465067107
ISBN-13: 9780465067107
Publication Date: 2002-09
Pages: 272

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Editorial Reviews (supplied by Amazon.com):

1) Product Description
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.
2) Amazon.com Review
Anyone who designs anything to be used by humans--from physical objects to computer programs to conceptual tools--must read this book, and it is an equally tremendous read for anyone who has to use anything created by another human. It could forever change how you experience and interact with your physical surroundings, open your eyes to the perversity of bad design and the desirability of good design, and raise your expectations about how things should be designed.

Customer Reviews (supplied by Amazon.com):
Average Customer Rating: out of 5

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